DEWA highlights 87% score in social commitment at 6th gala dinner

Local🕔 8 March 2015

Dubai, UAE, 5 March 2015: Dubai Electricity and Water Authority (DEWA) has organised its 6th annual gala dinner, whose theme was ‘Be Proud… We are One Community.’ This year’s event highlighted DEWA’s role as a socially-responsible organisation. It also supported DEWA’s commitment to strengthen communications and dialogue among staff.

The gala dinner, held at Madinat Jumeirah in Dubai, was attended by HE Mattar Humaid Al Tayer, Chairman of DEWA, HE Saeed Mohammed Al Tayer, MD & CEO of DEWA, Board Members, HE Majed Hamad Al Shamsi, HE Saeed Khoory, CEO of Emirates National Oil Company (ENOC), Executive Vice Presidents, Vice Presidents, and 1,200 DEWA staff.

“The teachings of Islam, our deep-rooted Arabian traditions, and the wisdom of our ancestors and leaders taught us that a society doesn’t just cover a local community, it includes us all. The establishment of the UAE and its union 43 years ago is a perfect embodiment of society in its broader sense. Our founding fathers did not consider the seven emirates as seven different societies, but one society that has become an economic, political, and public role model for unity, fraternity, and a united destiny. Today, the UAE is the biggest donor in the world to humanitarian causes. The Development Assistance Committee of the Organisation for Economic Cooperation and Development announced that the UAE achieved a historical first as the largest donor of official development assistance in proportion to its gross national income. The generosity of the sons and daughters of Zayed is not limited to the UAE, but extends to include everyone regardless of ethnicity, religion, or ideology,” noted Al Tayer.

Al Tayer told the audience a story about the late Sheikh Zayed bin Sultan Al Nahyan, as an example of his generosity that knew no geographical borders.

“The late Sheikh Zayed, and our wise leaders after him, transformed the concept of society from its limited geographical frame to a wider, more comprehensive concept. Sheikh Zayed had significant marks across social, economic, and environmental realms. His keen interest in the necessity of preserving and developing the environment originated from a vision that sought to strike a balance between development and the environment to guarantee the right of future generations to enjoy a decent life in a safe, clean, and healthy environment. This concept is known today as Corporate Social Responsibility (CSR), which developed as a concept from just providing the best services and making the highest profit to including environmental and economic aspects of society; ensuring sustainability for generations to come,” said Al Tayer.

“Our wise leadership attaches great importance to building the human being, following in the steps of our founding fathers. The late Sheikh Rashid bin Saeed Al Maktoum took this view, as does his son, His Highness Sheikh Mohammed bin Rashid Al Maktoum, who is working to achieve the same vision as that of his father and is of the opinion that building human beings is the key and building nations is not complete without building citizens, who are the real wealth,” he added.

He then told a story about the early beginnings of the Dubai Electricity Company, which was later merged with the Dubai Water Department in 1992 to make the Dubai Electricity & Water Authority.

“In 1955, Nasser Abdullatif Al Serkal was the first citizen to install a power generator at his home. His neighbours asked him to supply them with electricity. However, it was impossible for him to calculate the amount of power each household used. So, he charged a lump sum of five rupees per lamp and 10 rupees per fan. Of course, air conditioning and other home appliances were not allowed. When power supply requests grew in numbers, Nasser imported larger power generators. This is when he thought of establishing a company to supply his customers with electricity. Nasser presented this idea to Ali Abdullah Al Owais, who was a prominent businessman. He, in turn, presented the idea to the late Sheikh Rashid bin Saeed Al Maktoum who approved the project and issued a decree in 1959, establishing the Dubai Electricity Company. Here, I would like to commend the important role that His Highness Sheikh Hamdan bin Rashid Al Maktoum, Deputy Ruler of Dubai, Minister of Finance, and President of DEWA, has played in DEWA’s growth and development since its inception. His considerable support has contributed significantly to DEWA’s success, and the position it enjoys today. Also, I would like to thank HE Mohammed Saeed Al Mulla, HE Mattar bin Humaid Al Tayer, and the Board members who were part of DEWA establishment and the success we witness today. This was the beginning of Dubai Electricity Company, which started with the government’s support and active contribution by its citizens, particularly the owners of the initial project to supply Dubai’s homes with electricity. The company continued its growth and excellence in serving society until it became what it is today. This journey emphasises the importance of innovation and creative ideas in developing and sustaining services to benefit the public and making society happier,” added Al Tayer.

“DEWA considers its corporate social responsibility to be a key driver to achieve its vision. DEWA’s CSR initiatives and programmes cover many area that range from sustainable development and environmental protection, to rationalising electricity and water, reducing the carbon footprint, providing services to people with special needs, encouraging innovation and creativity, supporting education, and other sectors in society. DEWA’s innovative efforts have improved its services, as well as customer happiness. DEWA implemented its Happiness Meter to support the initiative launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, to measure the happiness of residents and visitors. DEWA recorded 98% in the first few days of its launch. At DEWA, we are not only concerned about the happiness of our customers. Society’s satisfaction with DEWA is 87% and we are looking forward to increasing it,” added Al Tayer.

“DEWA is committed to its responsibilities towards society to promote sustainable development locally, regionally, and globally to achieve both the Dubai Plan 2021 establish an ‘inclusive and cohesive society that embraces common civic values’ and the UAE Vision 2021 to build a ‘vibrant and well-knit Emirati community.’ We all have to be responsible towards ourselves, our work, and our society. I am proud that we at DEWA care for society and its happiness. His Highness General Sheikh Mohammed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces, reaffirmed that the UAE community is strong under the Spirit of the Union and that ‘our home is united.’ I say to you Be proud… We are one community,” concluded Al Tayer.

“This year’s theme complements the proud themes of the previous years, to enhance the sense of pride and loyalty to the organisation, society, and the nation. Tonight’s theme reflects our social achievements. These translate into the vision of our leadership for government work and its ultimate goal, which is serving society and making it happier. Our wise leadership has always instilled in us the sense of pride and gratitude to belong to this generous country because of what the UAE has provided us with. As part of the local society and humanity in large, our National identity and our gratitude to be part of this nation, compel us to work for the development of this country and its happiness,” said Khawla Al Mehairi, Vice President of Marketing and Corporate Communications at DEWA.

“In his message to government staff earlier this year, His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai said he was proud of the employees and their achievements. In turn, we say we are proud that we are part of DEWA, the UAE society, and humanity as a whole. DEWA has redefined CSR to include not only the local community in the UAE, but the wider world thanks to the leading approach, and generosity of our wise leadership and country,” added Al Mehairi.

The event also featured different activities including a video about DEWA’s CSR activities, a poetry reading by Mohammed Al Suwaidi, Vice President of Distribution Maintenance, competitions and raffle draws presented by Emirati stand-up comedian Mohammed Al Kindi. Outdoor activities included a photography stand and a traditional band.

DEWA staff enjoyed the gala dinner, its organisation and activities. They noted that it is an important annual event to communicate and bond in a social and entertaining atmosphere.

Local🕔 8 March 2015

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