CASE launches new responsive website to offer a user-friendly, interactive experience
Turin, March 2017
CASE Construction Equipment launched its new website designed to deliver seamless support and information to customers when they need it, wherever they are and on any device.
The new site delivers a clean, modular layout with pages that are easy to navigate and product information that is readily available. A distinct, vertical navigation allows for easy browsing and opens up the main area of the screen to view more information at one time. Responsive design detects the device being used and automatically adjusts the page layout and resolution for screen size. The same experience is delivered on desktops, tablets and smartphones.
The product configurator, now also available for tablet and mobile, lets customers explore all options available on equipment and request a quote. The seamless integration between equipment and attachments allows customers to easily identify the complete solution that matches their requirements.
A social media feed on the homepage offers an interactive digital experience, with a seamless integration between the website and CASE’s social media presence. Customers are also able to stay up to date on the latest CASE news and events with designated areas for both. Marcello Fortunato, Marketing Director CASE for Europe Africa and Middle East, said: “We live in a digital era where life is fast paced and information is needed in an instant, right at our fingertips. With the new website, we aim to offer our customers an efficient and interactive digital experience that will deliver practical solutions for their business.”